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You probably already know that new and existing customers are making snap judgements about your company, virtually every moment of the day. And if your branding doesn’t measure up, they’ll just as quickly move on to your competition. Ask yourself this: is your current brand identity successfully representing your mission...
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There are plenty of solid reasons to give your logo a new look; but first, you’ll want to understand the differences between a logo redesign and refresh.
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Consider the most recent conference that left you feeling inspired and impressed - what exactly was it that made the event stand out? Even if you didn’t realize it at the time, that specific conference had a certain wow factor that distinguished it from the rest, that little something extra...
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No matter what your organization’s goals are, the first step in accomplishing them is to create a unique and memorable brand identity. Learn more here.
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